The Goals
eBay engages with EU policymakers in a variety of areas, in support of its vision of commerce that creates opportunity for all.
eBay helps millions of consumers and businesses give goods a second life by enabling individuals to sell unused items and providing access to refurbished goods, thereby playing a key role in the circular economy.
At eBay, a safe and trusted experience is key for our community. Our “buy-to-sell” model encourages users to bring unique items to the platform, attracting new buyers, and supporting the circular economy.
eBay connects millions of buyers and sellers in 190+ markets, creating economic opportunity for all. Our technology empowers customers to grow and thrive, driving positive change for individuals, communities, and the planet.
Today’s priority should be to enable businesses of all sizes to thrive in the EU single market by providing legal certainty and ensuring coherence between vertical and horizontal legislation to achieve coherent frameworks for companies.
Recent Policy Papers
eBay recommends and supports policies that allow everyone to participate in fair global trade.
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October 2025
eBay Small Business Activity Across Italy
Provides data demonstrating how eBay is empowering small businesses across Italy to thrive, offering a global level-playing field marketplace that has supported entrepreneurial ventures for 30 years, and provided sales opportunities locally, nationally, and across borders.