eBay supports millions of small businesses and entrepreneurs
Americans across the country rely on eBay to launch and grow their businesses.
Our Impact
Our trusted platform helps Americans launch and grow their businesses, reach customers around the world, and achieve their dreams.
70 %
of eBay items are sold by small businesses.
43 %
of eBay sellers live in rural communities or small towns.
56 %
of eBay-enabled small businesses reach customers in four or more continents.
40 %
of eBay's gross merchandise volume comes from recommerce.
In the News
Learn moreOctober 24, 2025
eBay took Resellers to Capitol Hill
September 23, 2025
Bryn Mawr Recommerce Pro Lobbies Elected Officials In Washington
August 8, 2025
eBay's GC Talks About Trust, AI And A Memorable Moment
Blogs
Learn moreDecember 19, 2025
The Recommerce Revolution: Why Consumers are Embracing Previously Loved Goods
Affordability and sustainability are some of the top reasons, according to eBay’s latest Recommerce Report
December 17, 2025
How Blind Center of Nevada Uses eBay to Fund Its Programs
Technicians and volunteers refurbish tech and sell it on the platform
October 27, 2025
How Walter G. Achieved the American Dream Through eBay
Walter saw the power of online selling before most — and turned that vision into a life-changing business.
Reports
Learn more about our commitment to safeguarding our marketplace, the benefits of the recommerce economy and more in our reports.